FRESH

A new take on Fly fishing equipment to help you travel better and fish more. Because our gear blends in and out of your day easily

Truly Different

We brought our ideas to life after finding a better way to travel, store and setup a fly rod.  These ideas came to a head with an internal lined (no eyelets!) telescoping fly rod that is always rigged and easy to use.  

See The Rod

Fun is what fishing is all about! The gear we provide makes it easier to get out and get on the water so you concentrate on the fish and good times rather than setup and storage. 

Cast: like a fly rod

Catch: like a fly rod

Carry: Like a REYR rod

REYR

REYR [rair] (noun): Icelandic for reed or pole. We take homage to this word as the reed is a common sight whether at a local pond or high mountain stream it is a signal to us that we are near the water we love.

ABOUT US

Our team's talents and passions are rooted in creative engineering and problem-solving.  Combining this with a love of the outdoors, our products will be a unique - and dare we say - REYR approach to outdoor tools and toys.

more about us

How To: The Reyr Gear First Cast Rod